Wake Up Publishing  ·  Est. 1993  ·  Powered by Lucas Media Company

Your book.
Your name.
Your story.

You built something real. Led people through things most will never face. The world changed — and now your story can live on its own, in a book that bears only your name.

Book a 30-Minute Conversation See our programs
32+ Years Publishing
2M+ Books in Print
1,000s Authors Served
100% Rights Retained

The Evolution

Publishing changed.
We evolved with it.

For over three decades, Wake Up Publishing helped thousands of people share their stories alongside some of the most recognized names in personal development. That legacy is real. But the world has changed — and so has what you deserve.

Then — 1993 to 2015

The Co-Author Model

Publishing was expensive and hard. Getting your story in print meant joining forces — sharing a book with other authors, gaining credibility by association with bigger names.

It worked brilliantly for its time. Thousands of people became published authors who never would have otherwise.

  • Chapter alongside other contributors
  • Credibility by association
  • Group publishing economics
  • Your name — one of many
Now — 2026

The Solo Author Model

Amazon changed everything. Publishing a professional, beautifully produced book with your name alone on the cover is now accessible — if you have the right team.

You don't need the group anymore. You need a ghostwriter, a producer, and a publisher with the credibility to make it real.

  • Your name only — on every copy
  • Your full story — not a chapter
  • Full rights and royalties retained
  • Produced in weeks, not years
"You've outworked everyone in the room for twenty years. You led people through things most will never face. There's no record of it. Not because the story isn't worth telling — but because nobody ever showed you it could be done."

Wake Up Publishing  ·  Lucas Media Company

Our Programs

One standard of quality.
Three levels of engagement.

Every book we produce is professionally written, designed, and published. The difference between programs is depth, scope, and how much of your story we tell.

Authority Book
The Professional Book
$4,997

or 6 payments of $997

  • 60-minute recorded interview
  • Professional questionnaire
  • 40–60 pages, fully written
  • Premium cover design
  • Amazon publication
  • 25 physical copies
  • Full rights retained
Start a Conversation
CEO Legacy
The Legacy Book
$25,000
  • Full ghostwriting engagement
  • Comprehensive research & interviews
  • 200+ pages, fully produced
  • Award-caliber design
  • Full publishing suite
  • 100 physical copies
  • Full rights + royalties retained
  • Bestseller launch strategy
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The Publisher

32 years.
One mission.

Steven E has spent three decades doing one thing — helping people who have something real to say get it into print in a way that changes how the world sees them.

He has worked alongside some of the most recognized names in business, medicine, personal development and leadership. Every one of those relationships started the same way — with a story worth telling and the right team to tell it.

2M+
Books in print worldwide Across 32+ years and dozens of titles, Wake Up Publishing has put more than two million books into readers' hands globally.
1,000s
Authors guided to bestseller status Steven's proven methodology has taken first-time authors to #1 across multiple Amazon categories, Barnes & Noble, and the New York Times list.
Collaborated alongside
Wayne Dyer  ·  Deepak Chopra  ·  Tony Robbins  ·  Jack Canfield  ·  John Assaraf  ·  Mark Victor Hansen  ·  Harvey Mackay  ·  Stedman Graham

The Partnership

Two careers.
One mission.

Eighteen years of friendship. Three decades of combined publishing and production expertise. One shared belief that the right story, told the right way, changes how the world sees you.

Kevin Seney (left) and Steven E (right), founders of Wake Up Publishing
Kevin Seney
Lucas Media Company  ·  Production & Publishing Partner
Steven E
Founder, Wake Up Publishing  ·  BestSellerGuru.com

What Authors Say

The book changes
how the room sees you.

"

Steven E gets the job done. He made my book number one in the small business section at Barnes and Noble. I would highly recommend him to anyone serious about their message.

Michael Gerber
Author, The E-Myth
"

I carried my story for many years and never knew how to tell it. The team pulled it out of me, shaped it, and turned it into a book I am proud to put my name on. We've already started the next one.

Brad Strand
U.S. Army / 101st Airborne · Author, Derailed
"

Thank you for helping my team take my new book to number four on the New York Times bestseller list. Your system works and your commitment to the outcome is real.

Harvey Mackay
Author, Swim with the Sharks

How It Works

You talk.
We build the book.

01
The Conversation

A 30-minute call to understand your story, your goals, and whether there is a book worth building. No pitch. No pressure. An honest assessment.

02
The Extraction

We send a professional questionnaire and conduct recorded sessions. We ask the questions a good investigator asks — what happened, why it mattered, what you want the reader to understand.

03
The Build

Your answers become chapters. The chapters become a manuscript. We write it in your voice, review with you, and refine until it is right. You never write a word.

04
The Book

Professional cover design. Interior layout. ISBN registration. Amazon publication. Physical copies in your hands. Your name on the cover. Your rights. Your royalties.

Start Here

The story deserves to exist.

You didn't build it for the applause. But the people who come after you — the ones who will want to know who you were, what you built, and what it cost — they deserve to have it in their hands.

Book a 30-Minute Conversation

No pitch. No pressure. Just an honest look at whether there's a book worth building.